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NEWS
Green Room Public Relations Demonstrates Continued Growth with PR Veterans Amy Speak and Chaz Godwin Ross join Green Room team BOONTON, NJ (April 12, 2012) – Green Room Public Relations, a specialty agency focused on healthcare public relations and media strategy, announces three new hires that together bring more than 35 years of experience to the company. Amy Speak, Chaz Godwin Ross and Stacey Palmieri joined the agency’s burgeoning life science practice with a collective focus on delivering superior communications counsel and execution while expanding Green Room’s client base in the Northeast. Ross will also be charged with leading Green Room’s multimedia company, Q Communications. Ross and Palmieri will work from the agency’s headquarters in Boonton while Speak will manage communications operations from Green Room’s office in Cambridge, MA. “Green Room’s unique approach to media and public relations strategies has been embraced by our client base, and Chaz, Amy and Stacey will further strengthen our team of media and communications specialists,” said Deborah Sittig, Managing Partner, Green Room Public Relations. “Chaz is a seasoned veteran who brings her media prowess to the Green Room Media team. Stacey’s experience both personally and professionally with social media allows us to infuse our PR programs with fresh approach. We look forward to putting these new strategies into action.” “Amy’s experience and depth of industry knowledge, especially in biotech, and her knowledge of the Cambridge area strengthens the foundation of our unique business model and customized approach,” added Karen Carolonza, Managing Partner, Green Room Public Relations. Speak brings more than 20 years of experience in life science communications, sales, management and product training to Green Room. Prior to joining the agency, she served as market development manager for Florida-based GMP Companies, Inc., which commercializes innovative technologies ranging from genetic analysis to surgical devices. She also served as territory manager for Genzyme Genetics, representing industry-leading clinical testing services to healthcare professionals. In addition, Speak executed national, regional and trade media campaigns for global and boutique public relations agencies Porter Novelli and LaVoie Group. Her clients have included Johnson & Johnson Pharmaceutical R&D, DeCode Genetics, Applied Biosystems and Avid Radiopharmaceuticals. Ross, a media strategist and social media expert with more than 16 years of award-winning public relations experience, joins Green Room from socialsklz:-), where she served as Senior Vice President of Integrated Marketing, helping to launch the local entrepreneurial venture into the national spotlight. Prior to joining socialsklz:-), Ross served with Marina Maher Communications, MultiVu, Hill & Knowlton and Fleishman-Hillard International Communications. Her work has led to the success of award-winning broadcast campaigns for Fortune 500 clients including: Abbott Laboratories, Procter & Gamble and Pfizer Consumer Healthcare. She began her career in communications in news at the national level for Dateline NBC. At Green Room, she will serve as Vice President of Media Strategy, expanding the agency’s media department capabilities as well as managing the Green Room media team. Palmieri, a recent graduate of Flagler College in St. Augustine, FL, begins her career at Green Room, where she will serve as a Media Specialist. She will provide support to the agency’s in-house team for media and digital strategies, including media outreach and social media campaigns. Prior to joining Green Room, Palmieri interned for the St. Johns County Public Library System in St. Augustine and Pinks and Greens – Golf for Women. About Green Room About Q Communications Q is a multimedia firm focused on building brands and implementing PR strategies through media relations. The firm has a team of highly experienced former broadcast and print journalists who understand how to reach the media and how to navigate the complex and evolving media landscape. The fusion of inside industry-knowledge and PR business experience is what makes Q unique. Creativity, media relationships and strategic savvy sets Q apart. For more information, visit www.qcommunications.com. Green Room Public Relations Hires Former Daily Record Journalist
Tehani Schneider Manochio Joins as Assistant Account ExecutiveBOONTON, NJ (March 15, 2011) – Green Room Public Relations announced former Daily Record reporter Tehani Schneider Manochio has joined the hybrid agency’s PR team. Tehani brings award-winning journalism skills to Green Room PR’s media team to meet growing client needs. She was hired as an Assistant Account Executive. “We are thrilled to welcome Tehani as part of our Green Room team. We have continued to select strategic new hires to meet the specific needs of our clients,’’ said Deborah Sittig, a partner at Green Room PR. “Tehani’s experience as a print journalist has already proven to be an invaluable asset to us. Her journalism skills are apparent in the quality of her research, writing and media relations. She provides a high level of intelligence our clients have come to rely on us for, which allows us to shape their PR strategies.” Tehani brings more than six years of journalistic experience to Green Room PR, having served her entire career thus far as an award-winning reporter for the Gannett-owned Daily Record in Parsippany. Tehani’s work has been honored by the New Jersey Press Association and recognized by various agencies and publications, including the Associated Press, USA Today and Gannett Content One. During her time with the Daily Record, she covered several Morris County towns, including Boonton, and reported on municipal, county and state issues. Most recently, Tehani took on a digital role with the newspaper, monitoring daily traffic to the publication’s Website, aggregating and publishing content from AP Exchange and other Gannett sites, including USA Today, and editing content for the print and the Web. She also helped expand the visibility of the publication’s Website online through the use of SEO practices, and assisted with forms of outreach on Facebook, Twitter and other social networking sites. She holds a B.A. in Journalism with a concentration in sociology from the University of Massachusetts-Amherst. “I’m thrilled to join Green Room PR and break into the other side of the communications industry, specifically pharmaceutical PR,’’ Tehani said. “Being a part of a fast-growing agency with forward-thinking leaders is exactly where I want to be.” About Green Room Sep 02, 2010 08:00 ET
RAB Lighting PR Campaign Awarded to Green Room Public Relations BOONTON, NJ–(Marketwire – September 2, 2010) – RAB Lighting, Inc. has selected Green Room Public Relations to create and implement a PR program around a new line of innovative LED lighting technology. Through a targeted, multi-faceted media program, Green Room PR plans to elevate awareness of this new innovation as well as RAB’s efforts to conserve energy and significantly lower operational and maintenance costs in various commercial settings, including schools, storage facilities, hospitals and many other locations. BOONTON, NJ: The American Academy of Facial Plastic and Reconstructive Surgery (AAFPRS) hired Green Room PR, starting March 1, to handle its PR efforts. The association, which previously worked with Behrman Communications, issued an RFP in 2009.
O’Dwyers
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